AdvaMed

The Advanced Medical Technology Association, known by its trademarked name AdvaMed, is the largest trade association representing medical device, diagnostic, and digital health technology companies in the United States, headquartered in Washington. Founded in 1975, the organization represents over four hundred member companies ranging from global medical technology leaders like Medtronic, Johnson and Johnson MedTech, Abbott Laboratories, Boston Scientific, and Baxter International to innovative startups developing breakthrough technologies in genomics, digital therapeutics, robotic surgery, and artificial intelligence-powered diagnostics. AdvaMed advocates on regulatory policy before the Food and Drug Administration's Center for Devices and Radiological Health, focusing on premarket approval pathways, de novo classification for novel low-risk devices, the 510k substantial equivalence process, post-market surveillance requirements, and digital health software regulation frameworks. The association also advocates on Medicare coverage and reimbursement policy before the Centers for Medicare and Medicaid Services, since physician payment and hospital reimbursement rates directly determine market adoption of new medical devices. Annual events include the AdvaMed Conference, the premier medical technology industry gathering, and the AdvaMedDx conference focused specifically on in vitro diagnostics.