Cider

Cider is a global online fashion retailer specializing in women’s clothing and accessories, targeting a youthful, trend-conscious audience. The platform offers a wide range of apparel including dresses, tops, jackets, bottoms, outerwear, and seasonal collections, with new arrivals updated regularly. Products are designed to reflect current fashion trends inspired by street style, vintage aesthetics, and international runway influences, often featuring playful prints, bold colors, and unique silhouettes. Cider operates a direct-to-consumer model, allowing shoppers to browse and purchase items through its website and mobile apps available on both iOS (App Store) and Android (Google Play). The shopping experience is built around curated categories such as “Best Sellers,” “Summer Category,” and limited-time sale events like “Week1 Sale” with countdown timers, creating a sense of urgency and exclusivity. The platform supports multiple currencies and languages, with global shipping to many countries. To encourage larger purchases, Cider offers free shipping on orders over ¥5,000 (approximately $35 USD) and provides a straightforward returns policy titled “Easy Returns,” which allows customers to return unworn items within a specified period for a refund or exchange. Payment options include major credit cards, PayPal, and other regional methods. Cider also features a loyalty and community program called “Cider Club,” where registered members can earn rewards, access exclusive discounts, and participate in ambassador collaborations. Users who sign up for the Cider newsletter and agree to the terms of service receive a discount code on their first order. Beyond core retail functions, Cider integrates social and interactive elements. The site includes an “Ambassador” program that