Image and Video CDN Platform

Founded in 2011 and headquartered in San Francisco, Imgix is a visual media processing and delivery platform that transforms, optimizes, and serves over 8 billion images per day for brands including Unsplash, Skims, Porsche, Reddit, Kickstarter, and Vimeo. The platform processes images and videos through URL parameters appended to source asset URLs, enabling real-time resizing, cropping, format conversion, compression, and AI-powered transformations without pre-processing pipelines or build steps. The auto=format parameter negotiates the optimal file format per browser request, delivering AVIF where supported, WebP as a secondary option, and original formats as fallback, typically reducing file sizes by approximately 50 percent with zero code changes. AI transformation parameters include background removal through bg-remove for extracting product subjects, background replacement through bg-replace for placing subjects in new environments, smart focal-point detection for subject-aware cropping across aspect ratios, and image-to-video generation for converting static product photos into short motion clips suitable for advertising and social media. Video processing supports adaptive bitrate streaming through HLS with quality adjustments matching viewer connection speeds, multi-format transcoding, and AI-generated captions in over 100 languages. The content delivery network spans global edge locations with automatic failover, serving optimized assets from the closest point of presence to each viewer. Analytics track bandwidth usage, transformation counts, cache hit ratios, and per-asset performance metrics. The platform integrates with Amazon S3, Google Cloud Storage, Azure Blob Storage, WebDAV, and any HTTP-accessible origin through source configuration, with real-time purging when source assets change. Developer SDKs are available for JavaScript, Swift, Android, Ruby, PHP, and Python with typed URL builders.