Lebesgue

Lebesgue is an AI-powered marketing analytics platform specifically designed for e-commerce businesses. It acts as a central intelligence hub that aggregates and interprets data from multiple sources—your own store, competitors, and the broader market—to deliver actionable recommendations through a conversational interface named Henri. Henri functions as an AI CMO (Chief Marketing Officer) that responds to natural language questions, eliminating the need for manual data digging across separate tools. The core functionality revolves around Henri’s ability to process complex datasets in real time. Users can ask questions such as “Why did my revenue drop last week?” or “Which ad creative performed best for returning customers?” and receive a synthesized answer that includes context from attribution modeling, lifetime value (LTV) analysis, product-level performance metrics, creative analytics (e.g., click-through rates, conversion rates by ad variant), email campaign behavior (open rates, segmentation effectiveness), and competitive intelligence (price changes, new product launches, ad strategies from rivals). Lebesgue integrates directly with major e-commerce platforms like Shopify, WooCommerce, and Magento, as well as advertising channels such as Facebook Ads, Google Ads, and TikTok Ads. It automatically pulls in transaction data, ad spend, and customer journey touchpoints to build a unified view. The platform then uses machine learning to identify patterns, such as which customer segments are most profitable, which marketing channels are underperforming, or when to adjust bidding strategies based on seasonal trends. For daily use, e-commerce marketers rely on Lebesgue to set up automated reports that highlight key changes. For example, if a specific product’s return rate