Zopto

Zopto is a B2B outbound sales growth platform that provides tools and services for building and managing pipeline generation campaigns. Its core offering is a do-it-yourself solution called Zeekeo Launchpad, which gives users a self‑service engine to find prospects, run multi‑channel outreach, and scale outbound activities on their own terms. The platform covers the entire outbound workflow, starting with prospecting and data enrichment. Users can import target lists and enrich contact details to ensure accurate, up‑to‑date information. For outreach, Zopto supports both email and LinkedIn campaigns, allowing users to send personalized messages, follow‑ups, and sequences without manual repetition. The system uses artificial intelligence to draft messaging and sequences, helping users craft relevant copy that fits different stages of the sales funnel. Campaign automation is built in: users can set triggers, schedules, and rules to send messages automatically based on prospect behavior or time intervals. A/B testing and optimization tools let users experiment with subject lines, call‑to‑action buttons, and message content to improve response rates. Performance dashboards display key metrics such as open rates, reply rates, meeting bookings, and pipeline value, with the ability to drill down into individual campaign results. AI‑generated responses are also available to handle inbound replies automatically, so users can maintain engagement without manual effort. For teams, Zopto offers seat‑based pricing with options for monthly or quarterly billing. The pricing page shows a “Zeekeo Launchpad DIY Engine” plan at $120 per seat per month when billed quarterly, with discounts for larger seat counts. Users can add more seats and unlock greater savings. The platform is designed f