Luminous

Luminous CRM is a customer relationship management platform specifically designed for WhatsApp-based business communication. It operates directly on the Official WhatsApp Business API, which ensures compliance with WhatsApp's terms and provides reliable, scalable messaging capabilities. The platform is structured around three core areas: Marketing, Commerce, and Support. For marketing, Luminous CRM enables businesses to send broadcast messages to an unlimited number of users. This is particularly useful for promotional campaigns, such as announcing new products, seasonal offers, or event invitations. The broadcasts are delivered through WhatsApp's native channels, meaning recipients see them in their regular chat interface. Businesses can segment their audience based on past interactions, purchase history, or custom attributes, allowing targeted messaging. The platform also supports AI-powered chatbots that can automate responses to frequently asked questions, qualify leads, and guide users through simple purchase steps. These chatbots operate 24/7, reducing the need for human intervention during non-business hours. In the commerce domain, Luminous CRM facilitates direct sales through WhatsApp. Customers can browse product catalogs, place orders, and make payments without leaving the chat. The platform integrates with inventory management systems, so stock levels are updated in real time. For businesses that require payment collection, it supports secure payment links and can connect with popular payment gateways. Abandoned cart recovery is also possible: if a user initiates a purchase but does not complete it, the system can automatically send a reminder or offer assistance via chatbot. For customer support, Luminous CRM offers multi-agent live chat. Multiple support a