Make

Make is a visual automation platform that enables users to design, build, and execute complex workflows without writing code. At its core, the platform provides a drag-and-drop interface where users connect over 3,000 pre-built applications and services to automate repetitive tasks, synchronize data, and orchestrate multi-step processes. For example, a user can create a workflow that automatically saves email attachments to a cloud storage folder, then sends a notification to a team chat, and updates a project management board—all triggered by a single event. The platform supports both simple trigger-action sequences and advanced conditional logic, allowing users to add filters, routers, and loops to handle real-world data variations. Workflows can be scheduled to run at specific times, triggered by webhooks, or activated by changes in connected apps. This makes it suitable for a wide range of use cases, from personal productivity (e.g., automatically backing up photos from a phone to a cloud drive) to business-critical operations (e.g., syncing customer data between a CRM and an email marketing tool). Make differentiates itself through its AI capabilities. Users can integrate large language models and other AI services directly into their workflows, enabling tasks like automated content generation, sentiment analysis, image recognition, and data extraction. The platform also introduces agentic automation, where AI-driven agents can adapt in real time to changing inputs and make decisions based on predefined rules or learned patterns. For instance, an AI agent could monitor a customer support inbox, classify incoming messages by urgency, draft responses using a language model, and escalate complex issues to human agents—all while logging each step for audit purposes. En