Outboundly

Outboundly is a platform designed to automate outbound sales processes by integrating artificial intelligence into the sales development representative (SDR) workflow. The core offering is an AI SDR named Eva, which handles the majority of manual tasks traditionally performed by human SDRs. Eva automates up to 80% of routine outbound activities, including prospecting, data enrichment, email verification, and personalized email drafting. The system accesses a database of over 300 million B2B leads, allowing users to target specific industries, roles, or company sizes. Once leads are identified, Eva enriches each contact with relevant data points such as job title, company revenue, technology stack, and social media profiles. Email addresses are verified in real time to reduce bounce rates and improve deliverability. For messaging, Eva generates personalized cold emails by analyzing recipient profiles and tailoring subject lines, opening sentences, and value propositions accordingly. Users can set campaign parameters, define target segments, and schedule send times. The platform also includes A/B testing capabilities to optimize email copy and subject lines over time. Beyond email automation, Outboundly consolidates multiple go-to-market (GTM) tools into a single interface, reducing the need for separate software for CRM, email marketing, lead generation, and analytics. Users can monitor campaign performance through dashboards that track metrics such as open rates, reply rates, meeting booked, and pipeline generated. The system supports integration with popular CRM platforms like Salesforce and HubSpot, as well as calendar tools for automated meeting scheduling. Eva can handle follow-up sequences, sending a series of emails with varied content and intervals based on recip